Leadership

Chief Executive Officer

Bruce Jones, NHA

Bruce Jones

Chief Executive Officer

Prior to being named Chief Executive Officer of LCPS Management in November of 2012, Bruce Jones was the Director of Health Services at Vicar’s Landing, a resort retirement community located in Ponte Vedra Beach, Florida. During his tenure in that role, Mr. Jones led both Vicar’s Landing and its former sister community, Glenmoor, through the accreditation process of CARF-CCAC. He was also responsible for multiple Governor’s Gold Seal Awards of Excellence in Long Term Care for Vicar’s Landing and created the Vicar’s Landing Home Health Agency to service both communities and capture private pay revenue. Prior to joining Vicar’s Landing, Mr. Jones was the Administrator and President of a 120-bed, free-standing skilled nursing facility in Gainesville, Florida. He greatly improved the financial standing and regulatory survey history of that failing community during the two years he had responsibility for it and led the team through the sale of the building. Mr. Jones serves as a LeadingAge Advocate, is Chairman of the Education Committee and is a member of the Governance and CCRC Public Policy committees. He also serves on the Board of Directors of the St. John’s County (Florida) Council on Aging. He is an active Rotarian at the Rotary Club of Ponte Vedra Beach. He is the former Treasurer, President and member of the Board of Directors of the Florida Chapter of the American College of Health Care Administrators. Mr. Jones has a Bachelor of Science in Psychology from the University of Central Florida and a Master of Business Administration from the Crummer Graduate School of Business at Rollins College. He is a Fellow of both the American College of Health Care Administrators and the LeadingAge Leadership Academy. Bruce holds a Florida Nursing Home Administrator license, is a licensed Preceptor and has completed the CORE assisted living certification training.

Director of Health Services

Kendall Bryan

Kendall Bryan

Director of Health Services

Before joining the company, Kendall Bryan started a small business in College Station, Texas serving the students at Texas A&M University. Selling the company to a local family, Mr. Bryan moved back to Jacksonville and began a career in real estate primarily providing real estate appraisals in the five county area. During this time, he was able to attend the University of North Florida where he completed his degree in Health Administration. He was a member of the Upsilon Phi Delta Society, a national academic honor society for students in healthcare administration, he received the Leadership in Community Service Award from the UNF Center for Aging Research, was on the Deans List and President’s Honor Roll. Mr. Bryan completed an Administrator in Training Program at Vicar’s Landing in 2011 with Bruce Jones acting as Preceptor. Mr. Bryan joined the company in 2013 as Director of Health Services for then-LCPS community Glenmoor, his role having expanded in 2014 to include the Vicar’s Landing community where he oversees the assisted living facility, skilled nursing, wellness clinic, rehabilitation and the Vicar’s Landing Home Health Agency. He currently resides in Ortega Forest with his wife Grace, whom he met in the 5th grade and their son Henry. He is a founding member of his church and has served on the vestry and in other ministry areas.

Chief Operations Officer

Dale Pirkle

Dale Pirkle

Chief Operations Officer

Following graduation from the United States Military Academy at West Point, N.Y., Dale served as an Infantry officer at Ft. Benning, GA, Berlin, Germany, and finally Ft. Bragg, NC. Following contacts with the Procter & Gamble recruiting team, he joined P&G in 1976. Dale served in a variety of sales and marketing positions for the next 32 years. Highlights of his service include leading the first customer business team P&G fielded, creating the Liga Contra el Cancer marketing event in Miami, Florida; the most successful and longest running event in P&G’s history; and then, upon retirement, received the Lifetime Achievement Award for long term impact on P&G’s culture and the development of future leaders. Following retirement from P&G, Dale served on the Board of Directors of Seamark Ranch and consulted in development and team effectiveness. Dale Joined LCPS Management in December 2012 as Chief Operating Officer. He is actively involved with the CEO to ensure stability and growth of the managed communities.

Human Resources Director

Debra Neitzel

Debra Nietzel

Human Resources Director

Debra Neitzel joined LCPS Management, Inc. in 2001, and has over 20 years of human resources experience in a senior generalist capacity. Ms. Neitzel is responsible for the overall function of human resources in areas such as employee relations, recruiting, benefit administration, employee complaints and investigations, payroll, recordkeeping, and worker’s compensation. Ms. Neitzel works closely with the department heads and supervisors to guide in areas of disciplinary, and company policy violations. Ms. Neitzel is also responsible for company compliance with provisions of the Employee Income Security Act, EEO Reporting, as well as compliance in any other human resource areas dictated by federal and state agencies. Ms. Neitzel attended Ohio University, and successfully completed the HR Management certificate program from the University of Wisconsin, and more recently completed the FAHSA Leadership Academy course through the University of Florida. Debra is an active national and State of Florida chapter member of the Society for Human Resource Management.

Chief Financial Officer

Darren Roy

Darren Roy

Chief Financial Officer

Prior to be hired as Chief Financial Officer of LCPS Management in August of 2020, Mr. Roy was the Chief Financial Officer for seven years at North Hill Communities, Inc., a LifePlan Community located in Needham, Massachusetts. While at North Hill, Mr. Roy was part of an executive management team that oversaw the completion of a $170 million expansion plan. Prior to joining the North Hill, Mr. Roy served as Chief Financial Officer at Dedham Country and Polo Club in Dedham, Massachusetts for eight years and Director of Finance at Children’s Hospital for three years. Mr. Roy holds a BBA in Accounting from the University of Massachusetts at Amherst and received his CPA certification in 1990. Mr. Roy has relocated to Ponte Vedra Beach, Florida from Boston, Massachusetts with his wife Paula of 33 years. They have two grown children, Drew, who resides in Denver, Colorado, and Jessie, who lives in New Baltimore, Virginia. Mr. Roy is an avid golfer, enjoys traveling, and is a major fan of all Boston sports teams.

Senior Project Manager

Kim Brown

Kim Brown

Senior Project Manager

As a dedicated and knowledgeable professional Kim has worked more than thirty years in the accounting industry performing such responsibilities as Controller, Staff Accountant, Bank Examiner, Supervisor of Bank Operations and Information Technology Support. When not working on computers, research or accounting Kim enjoys pursuing other interests in environmental science and spending quality time with family.